Hydro Flask Simply Began a New Commerce-In Program to Recycle Water Bottles

Hydro Flask, a well known and recognizable model within the outside trade, lately introduced the launch of a category-first product circularity program. On March fifteenth, the model improves its dedication to sustainable manufacturing by integrating a extra round product lifecycle accessible to its clients. They’re doing this with the introduction of a brand new product trade-in program. This program permits shoppers to recycle any “over-loved” and even undesirable Hydro Flask merchandise.

What Is the Hydro Flask Commerce-In Program?

The motivation behind creating this program is to assist divert merchandise on the finish of their life away from the waste stream. By accepting outdated or broken chrome steel objects, Hydro Flask successfully creates an in-house recycling program and introduces a further-reaching round financial system to their firm’s sustainability mannequin. As a model, they’ve been taking part in a round financial system since 2017 and efficiently recycled over 100,000 kilos of chrome steel and polypropylene. Now, with the announcement of a trade-in program accepting their chrome steel bottles, tumblers, mugs, meals jars, bowls, plates, and equipment, they will advance their influence and start to get rid of shopper waste as properly.

It’s no secret that each one Hydro Flask merchandise are designed with sturdiness in thoughts, and are supposed to face up to even the hardest outside environments. Nonetheless, merchandise finally put on down, parts break, or we discover a new product to exchange them. Stainless-steel is likely one of the best supplies to recycle and repurpose. Not solely that, however it’s indefinitely recyclable with out weakening or compromising the integrity of the fabric. Sadly, issues like water bottles, tumblers, cups, and plates are usually not brazenly accepted by most curbside recycling applications so Hydro Flask got here up with an answer that helps shoppers and the planet.

“We perceive how exhausting the energetic, on-thego way of life of our clients might be on some merchandise and that finally, it could be time to retire their over-loved Hydro Flask. By the Commerce-In program, clients can really feel higher about parting methods with their Hydro Flasks realizing they gained’t find yourself in landfills.”

Larry Witt, President of Helen of Troy’s Residence & Out of doors section

The best way to Commerce In Your Hydro Flask

To take part, merely comply with a number of fast and simple steps:

1. Register your used Hydro Flask merchandise (together with chrome steel bottles, tumblers, mugs, meals jars, plates and equipment) at www.hydroflask.com/trade-in
2. Print the offered delivery label and cling it instantly onto the merchandise (no further packaging required!)
3. As soon as the product is obtained, you’ll be emailed a redeemable promo code, which can be utilized completely on Hydroflask.com and the distinctive MyHydro personalization web site.

Hydro Flask encourages clients to maintain any lids, boots, caps, or straws that may be reused with different bottles. If these parts are additionally undesirable, they may also be despatched again with the opposite merchandise submitted within the trade-in program.

“That is simply the beginning of our workforce’s long-term aspiration for full product circularity. It’s a small
first step, however we’re impressed and excited by this motion towards a bigger end-goal of decreasing our
collective footprint and lengthening the lifetime of our merchandise.”

Indigo Teiwes, Director, Company Duty, Helen of Troy’s Housewares section

The brand new Commerce-In program builds on Hydro Flask’s long-standing model mission to depart the world higher than they discovered it. It continues its concentrate on sustainability efforts and company duty missions just like the Parks For All program, Refill For Good initiative, product stewardship at finish of life, and Design for Atmosphere Pointers utility.

Extra details about Hydro Flask’s company duty applications and efforts might be discovered at www.hydroflask.com/corporate-responsibility.